Sr Product Manager - Growth Marketing Enablement

En remoto desde España·Jornada completa·Añadida ayer

Kraken

26 ofertas abiertas

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Resumen

Detalles del puesto

Jornada completa
Según la oferta.
Totalmente en remoto
Según la oferta.

Requisitos

Trabajar en inglés
Se requiere inglés, según la oferta.
Tener experiencia de nivel sénior
Puesto de nivel Senior.

Esta oferta está publicada en inglés.

Resumen en español

Product Manager sénior responsable de la habilitación de marketing de crecimiento para el producto de trading de Kraken. Construirás la hoja de ruta que conecta marketing y producto, cubriendo adquisición, mensajería del ciclo de vida e incentivos de referidos. Puesto remoto con base en España.

El puesto

Payward - the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks - has spent the last 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry, built to advance an open, global financial system.

Qué harás

Own the connective tissue between marketing and product at Kraken Consumer - a remit with real scope to shape how millions of people discover and return to our products.
Build something from the ground up: the roadmap, the intake model and the standards for how marketing and product work together are all yours to define.
Sit at the centre of the acquisition funnel, where small improvements in conversion compound into meaningful growth.
Unlock new acquisition channels by building the product surfaces they depend on - paid social, search, affiliates and offline campaigns.
Shape a fast-growing mobile acquisition motion, including in-product social, creator partnerships, community and friend-referral mechanics.
Own both halves of the lifecycle: bringing new users in, and giving existing users compelling reasons to come back.
Work in one of the most competitive corners of consumer fintech, where conversion craft and product quality genuinely decide who wins.

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Requisitos

Qué buscan

Own the marketing product roadmap end to end, and build the process that turns campaign ideas into shipped product work.
Design and launch tailored campaign experiences - the in-app and web journeys users land in from push, email, social and paid.
Raise the bar on lifecycle messaging so push and email feel useful rather than noisy, and convert accordingly.
Own the incentives layer for new and returning users: offers, referral mechanics, recurring deposits and earn-led campaigns.
Apply user psychology and sharp UX thinking to find where the funnel leaks, then run the experiments that close the gaps.
Improve landing page and search performance, and build the product foundations that make paid and offline channels measurable and worth the spend.
Partner with marketing, design, engineering and data as the single point of ownership for growth enablement.
Define the acquisition and reactivation metrics that matter, and report on them honestly - including when an experiment doesn't land.

Sobre Kraken

Kraken es un exchange global de criptomonedas y plataforma de activos digitales fundado en 2011, con sede en San Francisco, EE. UU. Es uno de los exchanges de criptomonedas más grandes y antiguos del mundo, que ofrece trading al contado, futuros, trading con margen y una gama de servicios de activos digitales para clientes minoristas e institucionales. Con un fuerte enfoque en la seguridad y el cumplimiento normativo, Kraken opera en múltiples jurisdicciones y emplea a miles de profesionales en todo el mundo.

En España, Kraken tiene una presencia significativa, con un equipo creciente de ingenieros, gestores de producto, diseñadores y profesionales de datos. La empresa es conocida por su cultura remota-first, que permite al talento internacional trabajar desde cualquier lugar, incluida España. Kraken valora la autonomía, la innovación y un profundo compromiso con el ecosistema cripto, lo que lo convierte en un empleador atractivo para profesionales que buscan trabajar en un entorno descentralizado y de ritmo rápido.

Fundación: 2018
Plantilla: 1,000–5,000
Sede: San Francisco, USA
En España: Madrid, Barcelona
Web: kraken.com

Datos prácticos

Kraken es una empresa remota-first, lo que permite a los empleados trabajar desde cualquier lugar, incluida España, lo que puede facilitar la flexibilidad de reubicación.
La empresa ofrece paquetes de compensación competitivos, que a menudo incluyen bonificaciones en criptomonedas, lo que puede resultar atractivo para contrataciones internacionales.
Kraken tiene un fuerte enfoque en el desarrollo profesional y ofrece oportunidades para trabajar con tecnología de vanguardia en el espacio cripto.
El equipo en España forma parte de una red global, lo que proporciona exposición a proyectos internacionales y colaboración con colegas en diferentes zonas horarias.
Kraken es conocido por su cultura laboral transparente y autónoma, que puede atraer a profesionales que buscan un entorno corporativo no tradicional.

En sus propias palabras

Sobre la empresa y el equipo

Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions across the globe. It offers spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients.

Consumer Trading is a full-stack team behind the Consumer experience in Kraken mobile and web applications. Our flagship product allows our clients to instantly buy, sell, convert any combination of stocks, cryptocurrencies and cash. We are constantly working on extending the product suite with new features and improvements.

Información adicional

Before you apply, we encourage you to explore our culture page to understand what drives us and how we work.

Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis.

Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.

Payward is powered by people from around the world and we celebrate the diverse talents, backgrounds, contributions, and unique perspectives that everyone brings to the table. We hire based on merit, seeking out people with the right abilities, knowledge, and skills for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgeable about crypto.

We may ask candidates to complete job-related skills or work-style assessments as part of our hiring process. These assessments evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Results are considered alongside experience and interviews, and are not the sole basis for any employment decision.

As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind, whether based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status, or any other protected characteristic as outlined by federal, state, or local laws.

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